OUR REFLECTIONS (UNFILTERED)

The Problem Isn't the Technology. It's What Happens to People When It Arrives.

A few years ago, a specialist we worked with asked a question that has stayed with me: why are people so afraid to put a face to data?

No Blue Pills, No 'Wax On': The End of 'Spam' Training and the Birth of the Corporate 'Dojo'

If we want a real return on investment, leadership committees must stop requesting reports based on hours delivered. Success should be measured by the number of processes that changed the day after the session.

Myths and Truths About Innovation in Business

We confuse creativity with innovation, we think that innovating means having lots of ideas, and we believe we're not creative. These misunderstandings are costing organizations dearly.

Nostalgia Doesn't Sell

There are young companies with old buildings and century-old firms with remarkable vitality. In the same way, there are newly founded organizations that already seem tired.

Toxic Geometry: Why Connecting Everything to Everything Can Cannibalize Your Company

Recently, I came across a curious mathematical theory. It said that if you play Tic-Tac-Toe not on a traditional square board, but on a donut-shaped one — where the edges connect — the game becomes impossible to win and everyone ends up tying.

AI or No AI: Is That Really the Question?

Shakespeare’s dilemma has made its way into executive committees. In today’s context, the question “AI or no AI?” has already become obsolete.

Culture Without a Manual: The Invisible Habits Companies Still Haven’t Learned to See

I’ve been traveling to Guatemala for several years now, and I’ve always been struck by how deeply culture is woven into the daily lives of people, companies, and places.

Innovation Isn't a Creativity Problem. It's a Leadership Decision.

After years working with companies of different sizes, industries, and countries, one conclusion is hard to ignore: most organizations don't have a creativity problem. They have a decision problem.

Adapt or Fall Behind: The Real Leadership Challenge in Turbulent Times

The war in the Middle East, commodity volatility, slowing growth in emerging markets, and unprecedented technological acceleration are shaping a landscape with no recent parallel.

The Strategic Value of the Pause: Why Slowing Down Is How You Move Forward in Leadership

When executive teams talk about transformation, they tend to frame it in terms of speed: implement faster, decide faster, adapt faster.

User Experience: When Operational Inconsistency Betrays the Brand Promise

Beyond culture, there's something revealing about comparing Orlando and Paris: the details that build lasting memories.

The Adaptability Quotient: The Coefficient That's Making "Talent" Obsolete

A few days ago, I was invited to speak at an international pharmaceutical company about a topic that sounds anything but corporate, and quite uncomfortable: discomfort as a competitive advantage.

Time That Multiplies on Its Own: Three Laws That Explain Why We Work More, Not Better

In 1955, Cyril Northcote Parkinson noticed something almost absurd: as the British Empire shrank, its bureaucracy grew.

The Disney Paris Case: When Organizational Culture Impacts the Employee Experience

Just a few weeks ago, I wrote about how 2026 marks a turning point for organizations: the moment when decisions about employee experience stop being aspirational rhetoric and become a real competitive advantage.

Corporate Transparency: When a Misunderstood Value Can Destroy Everything

Transparency is one of the most evocative principles in modern management: it sounds good, it's easy to proclaim, and practically impossible to question without appearing shady.

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